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A team of 100+ local specialists
10+ years of experience building brands
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Market-leaders trust GENUINE
What our partners say
Magnus Hjörne
Co-Founder & CEO
,
Kind Patches

Working with GENUINE was a great experience from start to finish. The team is fast, easy to communicate with, and truly understands how to make brands succeed on TikTok Shop. Thanks to GENUINE, KindPatches quickly entered and gained traction in the European market.

Carsten Weiskopf
Director E-Commerce
,
ANNEMARIE BÖRLIND

From day one, we worked with GENUINE as a reliable partner to set up our TikTok Shop, launch our campaigns, and activate creators. Within the first couple of weeks, we collaborated with over 1,000 creators, already generated strong sales and saw first "halo effects" on other channels. We're excited to continue this journey with GENUINE and make social commerce a key part of our long-term strategy.

Elisa Boldt
Former Senior Business Development Manager China
,
Cosnova

"The success of cosnova was only possible because we have an incredibly strong team, but also thanks to our reliable agency GENUINE."

01/04
Explore why industry leaders rely on GENUINE for e-commerce excellence.
FAQs

More questions? We have additional answers for you.

How much operational effort is required from our brand's side?

Our goal is to provide full relief for your internal teams through our "Fully Managed" model. We take over the entire end-to-end TikTok Shop management—from technical setup and product catalog optimization to daily creator communication. As your operational partner, we lead the entire process independently, while you maintain full control through strategic performance reports.

How do you identify and manage the right influencers for our TikTok Shop?

We implement a scalable creator affiliate strategy that goes far beyond traditional influencer marketing. Leveraging our extensive network, we continuously identify and onboard creators who produce authentic, high-converting content for your brand. We manage the entire affiliate ecosystem, including briefing, sample logistics, and performance tracking, to ensure maximum visibility within the TikTok "For You" feed.

What makes your TikTok Shop livestreaming concept so effective?

Livestreaming is the engine of social commerce. We operate a professional live backend and execute an "Always-On" strategy. This means we produce high-frequency live sessions with trained hosts who present your products in real-time and drive immediate sales within the stream. By combining entertainment with sales psychology, we maximize conversion rates directly inside the TikTok app.

Do you assist with logistics and integration with TikTok FBT?

Yes, a seamless customer experience doesn't end at the "buy" button. We support brands in the strategic integration of logistics solutions like "Fulfilled by TikTok" (FBT) or coordinate the interfaces with your existing ERP systems. We ensure that your fulfillment processes meet the high standards and fast delivery promises of TikTok Shop to maintain excellent shop ratings and customer satisfaction.

How do you ensure that sales-driven content aligns with our brand equity?

We understand that brand equity is a top priority for established companies. That is why we develop a customized content strategy for every client that harmonizes sales pressure with your specific brand guidelines. Through dedicated creator groups, we ensure that only partners who truly understand your brand values represent you. This allows us to leverage TikTok's viral dynamics without compromising your long-term brand identity.

Why choose a specialized TikTok Shop partner over a traditional media agency?

Traditional agencies often focus solely on reach and clicks. As a specialized social commerce partner, we optimize the entire funnel within the platform—from the initial video hook and creator engagement to the final checkout in the shop backend. We combine technical platform expertise with performance marketing and operational excellence to establish TikTok as a measurable and profitable sales channel for your business.